May 11, 2024

When you let your employees become income generators, you will finally be relieved of the stable business income you are looking for.

Because you know that now there is a team to help you improve and build your practice.

When it comes to developing your beauty business, the first complaint I get from plastic surgeons is that they have a good staff. But they are just not used to selling you to potential beauty patients.

So you will hear the caller hang up without making an appointment and watch the potential patient go out without making an appointment for cosmetic surgery.

This is a clue. Things are not as good as possible.

Beauty patients are a capricious group. Their experience of you and your practice starts with your employees and ends with them.

If a potential patient calls the office, the interaction with the staff will always impress you and your clinic.

To pay all these salaries and let employees work with beauty patients can focus on doing what you are best at, so it’s very sad. But you will find that only 2 or 3 of the 10 potential patients who came to consult decided to wait, or worse, they decided to find someone else!

Your employees can determine your practice scores and whether you fail. Nothing is more important to your success than the patient relationship skills your employees have or do not have.

Patients spend more time and staff than you. Frankly, if your employees don’t care about the technology or interests that can enter the process, you may not even have the opportunity to meet new potential patients.

All the time and dollars invested in promoting practice must rely on the support of employees to succeed.

In fact, employees do not improve the skills you need, so they will unwittingly undermine your best promotional efforts.

First of all, no one cares as much about the success of plastic surgery as you do. Your employees are just not as “skin in the game” as you are.

However, this does not mean that employees cannot become huge assets of actual activities. They can do many things to improve you.

But first you must hire the right people to help you grow.

They are open and eager to improve you and your service.

They can go beyond everything and get more conversions, more comments and more recommendations.

So, is there anyone suitable for your ship? So, have you given them strategies and tools to improve your professional level?

Here are three simple ways to make employees more profitable:

#1: Before quoting, please train and preset the front desk staff.

Prospective patients who call the office want answers, one of which is usually about price.

The recommended scope or start-up cost is due to the unavoidable price.

However, your receptionist must determine your price in advance before pricing.

Prepare two or three facts about you to increase value. This way the caller can better understand why you are paying.

This also helps avoid label shocks. You must quickly realize that they are not just the price.

For example, the host can say to the sender:

• You have performed a certain number of surgical operations and achieved good results.

• Train other surgeons in innovative skills, or

• You were awarded the best doctor by the local social magazine.

You must have a well-trained receptionist to represent you at pho.

#2: Contact the old beauty consultant without appointment

These patients without appointment can only say NOT NOW or NOT YET.

You never know.

• Changes in people

• Environmental change

• Changes in life

So let’s review these potential patients to see if they are ready to move on now.

But here’s a hint: “I’m just following.” There’s always a reason for calling.

On the contrary, you can say so. Sarah, we talked for a long time last time, and you are not ready to move on. But we have a new financial company that offers a 24 month zero interest payment plan. I think you, does that sound interesting?

Now the coordinator must compress the coordinator and get the potential patient to respond. This may be what they need, or tell you the real reason why they didn’t make an appointment.

It is important that skilled coordinators can switch to consulting.

#3: In effect, team members are designated as social media roaming journalists.

Social media will continue to exist, and it’s time to embrace it. You want to combine information, entertainment and some promotions. But like everything else, this is not an accident.

You need someone who is responsible for making a plan and implementing it.

Please select the person who is most proficient in science and technology. He is an excellent writer. Let them capture the details of daily life in your practice.

Their goal is to make you look beautiful.

They can take pictures of you walking along the hall to see the patient, consult the patient, wipe the operation, etc.

So the point is

Your team improves or destroys your image and income.

They either increase your Maginot line, or they don’t.

Make sure that the appropriate team members receive successful training. Therefore, you can keep your enthusiasm, actively participate and improve your practice level.

If you need to help find employees and train them to become profit generating rock stars, you don’t need to hire more employees or do more advertising, so let’s talk about the simplest way to increase income.